The project encompassed wireframing, prototyping, in-depth market and target audience research, system design, and a complete configurator redesign. The project also included extensive brand guidelines and presentation designs.

The goal was to develop a visually striking, modern design with a well-structured information hierarchy and distinctive features. A standout element of the website is its interactive moodboard, allowing customers to explore various industrial styles and customize them further within the newly designed configurator. The overall aesthetic of the website is sleek, contemporary, and spacious.